OUR STORY

“Your brand is what other people say about you when you’re not in the room.”

 

I’m Steven Ramos, the CEO and founder of Light Society, a creative studio built to shake up the way brands look, feel, and connect. With 10 years in the game, I’ve had the honor of working with Fortune 500 giants and scrappy startups alike, crafting branding that sticks and marketing that actually sells.

But let’s be real—this isn’t just about logos and ads. It’s about vision. My mission? Helping people, business owners, and companies step into their God-given potential through storytelling, strategy, and visuals that demand attention.

Some say I’m somewhat of a creative genius (their words, not mine). But what I do know is that I’m here to build the best brands in the world—and have a good time doing it.

Let’s create something legendary.

 

Every visionary needs an architect—that’s where Karina Ramos comes in. As the COO of Light Society, she’s the powerhouse behind the structure, execution, and strategy that turn bold branding into real, scalable success.

With 10 years in the game, Karina has mastered the art of building from the ground up, working behind the scenes with top health companies to create systems that drive growth. Now, she brings that same precision and expertise to Light Society, ensuring that every brand we touch isn’t just aesthetically fire—it’s built to grow, pivot, and dominate.

Motivated, sharp, and absolutely pivotal to brand success, Karina takes creative visions and transforms them into real-world results. She’s the strategist behind the scenes, making sure every move is calculated, every plan is airtight, and every brand we build is set up to win.

Behind every bold brand move is someone quietly crunching the numbers and that someone is Mike Villard. As our Junior Editor & Data + Market Research Analyst, Mike brings the perfect blend of creative curiosity and analytical firepower to the Light Society team.

While the spotlight’s on the visuals, Mike’s in the background studying trends, tracking performance, and decoding what actually works so you can sit back and reap the results.

Humble, sharp, and deeply insightful, Mike doesn’t just work with data he transforms it into direction. With a brain built for strategy and a heart for adding value, he’s the kind of team player every brand needs but few are lucky enough to have.

Think of him as the secret weapon behind your next big win.

When it comes to making brands look next-level, Grachelis Rodriguez is the one you want on your side. As our Senior Editor, she brings years of experience across graphic design, web design, and video editing—a triple threat with an eye for detail and a heart for storytelling.

Grachelis doesn’t just edit—she elevates. Whether she’s building bold visuals, sleek websites, or scroll-stopping content, she knows exactly how to make your brand stand out in a crowded market.

With a full creative toolkit and a relentless drive for quality, she turns ideas into visuals that speak, sell, and stick.